Everything And Nothing

Yahoo Senior VP of Search Speaks at Wharton School of Business

A few weeks ago, Jeff Weiner, Yahoo's Senior VP Search and Marketplace, gave a talk at the Wharton School of Business in Philadelphia. This new article in the Knowledge@Wharton newsletter: One Size Fits One: Tailoring Technology to Consumer Needs, provides a summary and a few quotes from Weiner's presentation. (via SearchEngineWatch)

The Future of Web Search

Leslie Walker of The Washington Post recently hosted an online discussion about the future of Web search with Udi Manber, the CEO of A9.com -- the Amazon.com entry into the crowded online search market.

Search engine optimizer Fred Marckini on how to make Google

cmo has an interview with search engine optimizer Fred Marckini on how to make Google work for you. In this interview, he talks about understanding the new inquiry-driven consumer, the importance of integrating online and offline marketing - and he offers three tips to boost your search engine ranking.